I’m a UI/UX Product Designer with over six years of experience creating tailored web and mobile solutions for B2C companies. My approach combines initial creative discovery, user-centred research, usability testing, and interactive prototyping to produce designs that are both practical and visually engaging, solving real user problems while adapting to business needs.
My journey into Product Design began during my time as a graphic designer for art exhibitions, where I became fascinated by how visitors responded to visual and spatial design. This passion for understanding audience behaviour ultimately led to my career shift into UI/UX, a field where I continue to enjoy crafting experiences that are intuitive, scalable, and impactful.